The Populist
Hazenstraat Biënnale
Guillaume Bijl, Koos Buster, Anne-lise Coste, Dina Danish & Jean-Baptiste Maitre, Pieter Engels, Int. Fi$h-handel SERVAAS & Zn. Holland,
Lucassen, Ceel Mogami de Haas, Bertjan Pot, Cornelius Quabeck, Felix Schiffman, Sander Wassink and Robbert Weide
We will show an installation of serially produced cans of “Fish-air” by Servaas Schoone (1950-2001). In 1986, Servaas founded Int. Fi$h-handel SERVAAS & Zn. Holland as a commentary on the interaction between art and commerce. Influenced by the movement of Business Art, as you can see in the typography of the logo, the letter ‘f’ is replaced with the ƒ-sign of the Dutch gulden.
Examples of works that he made under the name of Int. Fi$h-handel SERVAAS & Zn. Holland are the serially produced cans of Fish-air, Springwater, Fish-beer, Perfume “Poisson”, and energy-efficient fish gas installations. Under the motto “Art is what you eat”, he set up his branch at Art Cologne and sold real herring as art from his fish cart. The Int. Fi$h-handel SERVAAS & Zn. Holland is represented by his son Wessel Schoone.
The exhibition For Real Now in 1990, held at various locations in Hoorn, showed his work together with international artists such as the Swiss Res Ingold with his fictional airline Ingold Airlines and Guillaume Bijl. Bijl placed a number of stuffed seagulls on the roofs of the houses around the old ‘Hoornse Binnenhaven’. We will show his installation (Meeuwen-Installatie, 1990) consisting of one of the stuffed seagulls in front of a photograph that documents this moment.
The group exhibition, The Populist, brings these works in a dialogue with a younger generation of artists. Imagine an arm of baguettes coming out of the wall, sneakers made of meat, chocolate and fruits that are ironically called ‘Before I am going to save the world’, paintings screaming ‘FUCK FUCK FUCK’. Ceramic plates that even have their own hashtag on Instagram by Koos Buster #sierbordenvanbijnaalleswatiknietleukvind (ceramic plates of almost everything I don’t like).
You are invited to come and see for yourself!
We allow 7 visitors to be inside the gallery at the same time.
Friday 26 June: 12:00 - 19:00
27, 28 June: 12:00 - 18:00
1, 2, 3, 4 July 12:00 - 18:00